Studios will reveal new footage from a lot of their upcoming titles on Sunday, February 6, before, during and after Super Bowl XLV on FOX. Each 30-second spot is costing the studios about $3 million, though last year a record 106 million viewers tuned in, guaranteeing that a massive amount of eyes will see the spots. It looks like Warner Bros. Pictures and 20th Century Fox may be sitting it out again, though one would think that Fox is still considering airing the first X-Men: First Class footage during the game.
Here's the line-up for the pre-game hours, the game itself and the spots that will air during the post-game "Glee" episode:
Pre-Game Spots:
Battle: Los Angeles (Sony)
The Eagle (Focus)
Just Go With It (Sony)
Kung Fu Panda 2 (Paramount)
Priest (Sony)
Game Spots:
Captain America: The First Avenger (Paramount)
Cowboys & Aliens (Universal)
Limitless (Relativity)
Pirates of the Caribbean: On Stranger Tides (Disney)
Rango (Paramount)
Super 8 (Paramount)
Thor (Paramount)
Transformers: Dark of the Moon (Paramount)
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